- Corporate Events Inc. prides itself on collaborating with stakeholders and vendors to create meaningful opportunities for attendee engagement and interaction.
- The Roland VR-120HD is essential to its workflow, helping the company adapt to last-minute changes.
- Based on years of experience, the company gives career tips for the AV industry aspirants.
Boasting over twenty years of experience in audiovisual and production, Corporate Events Inc. has established a substantial foothold in the AV industry. With offices in Carlsbad, California, Edinburgh, Scotland, and regional offices throughout the US and UK, the company prides itself in “collaborating with stakeholders and vendors to create meaningful opportunities for attendee engagement.” They discuss their ever-expanding business and how the VR-120HD helps support their needs.
Strategic Growth
Tell us about Corporate Events Inc. and your many services. What are some of the company’s main client types?
Corporate Events Inc. is a global audiovisual and production company with offices in Carlsbad, California, Edinburgh, Scotland, and regional offices throughout the US and UK. Our comprehensive services include AV equipment management, skilled technicians, and experienced managers to handle every aspect of live, hybrid, and virtual events worldwide. We pride ourselves on collaborating with stakeholders and vendors to create meaningful opportunities for attendee engagement and interaction, ensuring events leave a lasting impression. Our main client types include pharmaceutical, healthcare, sports, agencies, and event planners across industries seeking expert AV solutions tailored to their unique meeting and conference needs.
How did the company grow to its current size?
Corporate Events Inc.’s growth was achieved through strategic partnerships, client relationships, and geographic expansion. Initially founded relying on freelancers and industry relationships, the company gradually cultivated new clients, becoming more ingrained in supporting their meetings and events nationwide. With the ability to provide consistent, high-quality service, we expanded into the EMEA region to offer global AV services. This strategic growth approach allowed the company to establish regional offices throughout the US and UK, ultimately positioning itself as a leading global audiovisual and production company.
Initially founded relying on freelancers and industry relationships, the company gradually cultivated new clients, becoming more ingrained in supporting their meetings and events nationwide.
VR-120HD Advantages
Describe the current setups in which you utilize the Roland VR-120HD.
We use the Roland VR-120HD in conference breakout rooms, where we usually have a separate video switcher and audio mixer. Because the VR-120HD combines both audio and video controls, it reduces setup time and complexity. We’ve reduced the number of adapters, converters, and DI boxes typically used.
What specific challenges in your business does the VR-120HD help you solve?
The USB-C direct stream output feature allows us to integrate remote presenters over Zoom or Microsoft Teams without additional video and audio capture hardware.
Your company handles everything from virtual conferences and awards to sales meetings, exhibit booths, and clinical meetings. How does the VR-120HD help you navigate these different demands?
Yes, we handle various event types and formats, and the Direct RTMP stream output and the sub-program output allow us to drive content for both in-room live events and livestream productions simultaneously.
Have you discovered any special tricks using the VR-120HD you’d like to share?
Absolutely! An important aspect of our business is our ability to adapt to last-minute changes. Dedicating a full-screen PIP layer to the sub-program output allows us flexibility when a second aux output is needed. This comes in handy when a client requests an additional independent DSM (down-stage monitor).
Are there specific features of the VR-120HD that are particularly useful in your workflow?
Bluetooth audio input is beneficial when clients want to play music from their phone or tablet. Typically, we would need an additional XLR cable, DI box, and device-specific adapter. However, with Bluetooth audio input, no extra hardware is required.
An important aspect of our business is our ability to adapt to last-minute changes. Dedicating a full-screen PIP layer to the sub-program output allows us flexibility when a second aux output is needed.
Career Advice
You’ve been immensely successful in the AV space. Can you offer advice on creating a business and establishing a client base?
To create an AV business and establish a client base, prioritize quality, professionalism, and customer satisfaction while infusing every project with good vibes. Invest in top-notch and skilled personnel to deliver exceptional audiovisual services that exceed client expectations. Build strong relationships with clients by understanding their needs, communicating effectively, and consistently delivering outstanding results.
Infuse each project with positive energy and genuine passion and be willing to learn from every project you undertake. Networking within the industry and leveraging referrals can also be invaluable for expanding your client base.
On a related topic, can you offer a few suggestions for aspiring AV technicians that will help them on their career path?
Take advantage of the online resources manufacturers provide. Roland Pro A/V free training videos and online resources have been crucial to onboarding, training, and learning best practices.
What is on the horizon for Corporate Events Inc.?
We’re thrilled about the new global opportunities and industry relationships. Our focus is on extending our impactful audiovisual services to corporations worldwide while fostering a culture of positivity and enthusiasm. We’re committed to representing our passion for delivering exceptional shows in every interaction and endeavor we undertake.
